“What would we have done without Joni this past June? She played such a pivotal role in helping us gain the brand clarity and game plan necessary to launch Velé. As we were crowdfunding / pre-selling our first round of production, we were constantly juggling marketing initiatives and pivoting sales strategies. In the midst of our chaos, Joni helped us to keep asking why to dig deep into the heart of our brand and find our unique, compelling story. From there, Joni walked every step with us in planning our launch strategies to put our story in motion. From our pre-sale on social media, to clarifying our e-newsletter campaigns, Joni not only helped us refine our why as a brand, but communicate our story to rally our audience to turn Velé into a reality.”
